top of page
Search

Why “Free Design” Will Cost You More | Chicago Residential Interior Design

Updated: Aug 25, 2025

The truth is, the best homes aren’t designed overnight. Those drool-worthy photos you see in Architectural Digest and Luxe Magazine? They evolved—layer by layer, detail by detail—until they feel like they were always meant to be there. They take time, patience, creativity, problem-solving, and a lot of know-how.

Four our Zen Beach Home we started with reimagining the layout and the hard finishes before we go to the pretty things, from the custom rug that took 11 weeks to make by hand in India and the hand carved wood coffee table cluster.
Four our Zen Beach Home we started with reimagining the layout and the hard finishes before we go to the pretty things, from the custom rug that took 11 weeks to make by hand in India and the hand carved wood coffee table cluster.

Good design is an investment—not just of money, but of patience. And when you give it that time, the return is a home that feels like it was always meant to be yours. A space that delights you daily and quietly shifts how you live: maybe you host more, stay more organized, or finally enjoy cooking again.


And here’s the kicker: rushing it almost always backfires. Case in point? The infamous cloud sofa. You can click “checkout” and have it delivered tomorrow. But then it arrives—doesn’t fit the room, clashes with the rug, and looks permanently crinkled no matter what you do. Every movie night turns into sinking into a marshmallow pit. At one point, you even lose your chihuahua in it. Now you’re stuck with a gray blob for the next 15 years.


What Residential Design Really Means

So, what does residential design actually mean? Spoiler: it’s not picking paint colors or panic-ordering a sofa just because Instagram swore beige boucle was “in.” And if you’re still eyeing that one boucle chair—consider this your intervention.


It’s about creating a home that fits like your favorite pair of jeans—comfortable, sharp, and totally you (and no, it won’t go out of style in six months).


And while we’re at it—no, you don’t need to buy a “set.” Not a bedroom set, not a dining room set, not even a patio set. Sets are for Macy’s catalogues and Costco aisles—not homes with soul.


The Real Value of Professional Chicago Residential Interior Design

When you invest in design, you’re investing in spaces that actually work for you (goodbye, awkward layouts), rooms that make you smile every time you walk in, and choices that still feel fresh ten years from now. Most importantly, you’re investing in that feeling of ahhh, I’m home at the end of a long day.

The Zen Beach Home custom kitchen, designed to have views towards the lake and visual connection with the rest of the family while cooking - so no Chef ever feels lonely while prepping that lovely meal.
The Zen Beach Home custom kitchen, for example, was designed so the cook always has a lake view and a connection to the family while prepping meals—so no chef ever feels lonely.

Professional interior design goes beyond selecting furniture. It’s about creating a home that feels soulful, functional, and timeless. With Chicago residential interior design, you gain:

  • Technical expertise → so your uppers don’t end awkwardly before your lowers, forcing you to live with a backsplash corner no one can unsee.

  • Trade resources → because that “exclusive online find” usually shows up six weeks late and two inches too short. And that “free shipping”? Funny you might mention. It’s baked into the price—so you’re now paying taxes on your shipping too. You’re welcome.

  • Problem-solving → when things go wrong (as they do when hammers start swinging and old bones get revealed), we already have Plan B (and C).

  • Project management → contractors, timelines, deliveries—we handle the chaos and untangle the knots before they strangle your weekends.

  • Customization → tambour detailing, statement stone, custom millwork, edge piping, the right amount of down and poly fill—the things you can’t get off the shelf (no matter how many times you try to explain it).

  • Advocacy → a licensed architect and designer making sure you get what you actually want—not just what’s easiest to install or most profitable to sell.


And honestly? Designers are people too. Inspiration doesn’t live on a schedule—it might strike during our first walk-through, during hours of CAD space planning, or in the most unexpected places, like walking past a perfectly styled chocolate boutique in a French airport. (Yes, I totally stole from the Ladurée shop at CDG—look at how the trim frames that mural and how the paint color drenches both the millwork and the walls. Sublime. And now, perfect for our client’s home office!) Those sparks are what transform a space from good to unforgettable.

Laduree retail design in CDG airport
Laduree retail design in CDG airport

Why “Free Design” Will Cost You More

Tile shops, furniture stores, and big-box retailers love to advertise “free design help.” Tempting, right? Here’s the truth: those “free” services are usually the most expensive mistake you’ll make in your home.

  • It’s sales-driven, not client-driven. Advice is tied to what’s in stock—not what fits your lifestyle. You end up compromising (or worse, buying the wrong thing).

  • Mistakes cost money. Wrong sofa size. Wrong tile. Wrong scale lighting. Cue wasted money, returns, and do-overs.

  • No continuity. Rooms designed in isolation never feel cohesive. Fixing that later costs more than doing it right the first time.

  • Short-term savings = long-term costs. Quick fixes fade fast, and you’ll be redoing the same space again.

Hiring a professional designer prevents those mistakes, saves you time, and protects your investment. Think fast food vs. a chef-prepared meal. Both will fill you up—but only one actually nourishes you.


The Power of Slow, Intentional Design

The best homes aren’t rushed. They’re layered, thoughtful, and deeply personal. They feel collected over time, not purchased in a single weekend. They tell your story, not Pinterest’s. And above all, they’re designed to last—an investment in longevity rather than a sprint toward the latest trend.

The Dining Room in our Modern Fusion Home in Glenview, IL, designed for unforgettable gatherings with friends and family.
The Dining Room in our Modern Fusion Home in Glenview, IL, for example, was designed for unforgettable gatherings with friends and family.

Slow design means details have room to breathe. A tambour surround that frames your kitchen beautifully, a marble checkerboard floor in porcelain that holds up to daily life, or a rug you’ll hand down to your kids—all of these moments matter more when they’re chosen with care. Like a well-aged Bordeaux, a home crafted with patience feels richer, warmer, and more deeply rooted.


Curious how our full-service design process really works?


Beyond Looks: Design as Transformation

Everyone wants their project done yesterday. But here’s the truth: good design takes time. Not just the kind of time that gets walls painted and furniture delivered—but the kind that lets a project grow, shift, and surprise you in the best ways.


Good design is an investment—not just of money, but of patience. And when you give it that time, the return is a home that feels like it was always meant to be yours.


A space that delights you daily and quietly shifts how you live: maybe you host more, stay more organized, or finally enjoy cooking again.

The welcoming Conservatory in our Blooming Gardens project in South Barrington, IL, designed for game nights in and long conversations with friends.
The welcoming Conservatory in our Blooming Gardens project in South Barrington, IL, designed for game nights in and long conversations with friends.

Because when your home supports the life you want, it’s never just design. It’s transformation.


How Professional Design Simplifies Your Life

Let’s face it—life is busy. Between work deadlines, school runs, and last-minute Amazon returns, who has time to agonize over wallpaper samples or wonder whether the sofa will actually fit through the door? Or the elevator. Or the window. That’s where a designer steps in—we think of all these things because we've had to problem-solve all of them at some point.


We listen first, then create a plan tailored to how you actually live. We source pieces that balance beauty with durability (and budget), manage contractors so you don’t have to chase down texts, and solve problems before they become a nightmare. We even make your square footage work harder and avoid faux pas so you can sleep better —I bet you didn’t know that placing a mirror in the bedroom is an open invitation to a third party in your relationship per Feng Shui. Or that aligning your bed with the door is called the “coffin position.” We’ll save you those headaches.


It’s design that goes beyond the pretty pictures—it’s design that gives you your time (and sanity) back.


What You Really Get With a Professional Designer

Beyond simplifying your life, here’s what working with a professional actually gives you:

  • Technical expertise → so your uppers don’t end awkwardly before your lowers, forcing you to live with a backsplash corner no one can unsee.

  • Trade resources → because that “exclusive online find” usually shows up six weeks late and two inches too short. And that “free shipping”? Funny you might mention. It’s baked into the price—so you’re now paying taxes on your shipping too. You’re welcome.

  • Problem-solving → when things go wrong (as they do when hammers start swinging and old bones get revealed), we already have Plan B (and C).

  • Project management → contractors, timelines, deliveries—we handle the chaos and untangle the knots before they strangle your weekends.

  • Customization → tambour detailing, statement stone, custom millwork, edge piping, the right amount of dawn and poly fill—the things you can’t get off the shelf (no matter how many times you try to explain it).

  • Advocacy → a licensed architect and designer making sure you get what you actually want—not just what’s easiest to install or most profitable to sell.


Why Our Clients Love Us

Our clients aren’t looking for quick fixes. They’re busy professionals, executives, moms and empty nesters. They value homes that welcome family for big gatherings, balance luxury with livability, and reflect their story—not a store’s inventory.


At Adina Hall Design, we merge architectural precision with soulful interiors. Because good design isn’t just about how it looks—it’s about how it makes you feel, every single day.

Close-up view of a designer’s hands sketching a floor plan. At AHD we go through rigorous quality control before issuing our construction drawings.
At AHD we go through rigorous quality control before issuing our construction drawings.

Feeling stuck between free advice and real design clarity?


Get our Furniture Investment Guide — the same tool we use with clients to set realistic budgets and avoid expensive mistakes.

Ready to Begin?

If you’re tempted by “free design,” ask yourself: do you want a home built around store inventory, or a home built around you?


During this strategic session, we’ll talk through your vision, your timeline, and how we can bring it all together—seamlessly.


Because the best homes aren’t rushed. They’re crafted with vision, patience, and just a little bit of magic.








 
 
 

Get Our Furniture Investment Guide

Are you looking to gain a deeper understanding of how much you should invest in your furnishings?

Take our 2-minute quiz to discover your home’s design personality.  

ADINA HALL DESIGN

Adina Hall Design is a licensed Chicago-based architecture and interior design firm specializing in soulful, functional, and timeless spaces.  

  • Instagram
  • Facebook
  • LinkedIn

© 2025 ADINA HALL DESIGN, ALL RIGHTS RESERVED

bottom of page